One of my existing clients sells their products online. Ok it’s only 3 products but it doesn’t matter. The point is that people can order and pay for these products via the website and have them delivered. When I first met the ladies running the business they were already selling online via their basic html site, that had Paypal cart functionality cobbled onto it, but it was a much more manual setup and they had to constantly make sure the payments had gone through, that the store was online and so on.
As part of improving their website and their customer’s experience I moved the entire thing to a Content Management System (CMS) – in this case WordPress. As the ladies are already avid bloggers the easy blogging interface on WordPress really suited them. And so it made sense to integrate the e-commerce functionality into the CMS as well. So I went on a hunt for an e-commerce plugin, with not too much idea of how different the options I found would be, and even less idea of the features I would end up needing.