Setting up the online side of your business is exciting, isn’t it? Well ok, it’s also nerve-wracking for most people. Unfortunately, it can be a confusing process, and sometimes a bit technical. For this reason, many business owners outsource part or all of the setup process, sometimes to a savvy family member or friend or, if they can afford it, a digital agency or marketing professional.
Techie
Time to change hosting companies? My 12 step guide
If you have a website you also have hosting. You may not know the specifics (I am constantly dismayed by how few people have this information to hand) but ultimately you are paying someone for the cyber-home for your website. In addition you might also have email hosting (although more and more people are using G Suite or similar for this, which costs more but can be a lot easier long term). And to be fair when everything is working as it should this is not probably something you spend any time thinking about. But occasionally you might find you need to change hosting companies, there are several possible reasons for this but in my experience the main ones are:
Newsletter Case Study: technology lessons and expectations
In February I worked on a project for an artist in South Africa. With an upcoming exhibition she wanted to make sure that her invites were properly distributed this year, after a fiasco last year, which she did not want to repeat.
So what did we do?